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A Collaboration of Corporates to Nourish and Nurture Children

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A Collaboration of Corporates to Nourish and Nurture Children

Before I begin to write anything, I want you to watch this video: Well, to put it simply, each child and I mean it literally; each child possesses a dream, a dream to achieve something, a dream to change their present to something better, a dream that someday their dream will come true. But, their dreams will turn into reality only when they have access to something as basic as a healthy food and the opportunity to attend school. And, it is no hidden fact that millions of children are denied these basic necessities! So, why have I italicised healthy?  Because it is important to understand that food may be the answer to hunger but healthy food is the only answer to ‘hidden hunger’. Yes, hidden hunger is a form of hunger that arises due to micro-nutrients deficiency in the diet. For instance, if a child eats a plate full of rice and potato, his stomach will get filled and he will no longer feel hungry. But, his diet lacks essential micro-nutrients like vitamins and minerals ...

A Nourished India, An Educated India

The movement of Feed The Future Now , that was launched across the country with the support of nine leading corporates in the country and the Government of India, has been taking baby steps towards its aim -- to serve 5 billion meals to children across India by 2020. The movement, launched on May 27 has its chief theme as 'Poshit Bharat, Shikshit Bharat'. It means that a nourished India will be an educated one. How can a child that is undernourished stay focused on his/her studies? For the child to grow into an intelligent person, he/she will require nutrients that are important for the neuronal cell (nerve cells that also make up the brain cells) growth and development are supplied in the necessary quantities, All nutrients are important for the neuronal cell growth and development; but some have greater impact during the late fetal and neonatal time periods. These include protein, iron, zinc, selenium, iodine, folate, vitamin A, choline, and polyunsaturated fatty acid...

Be a Part of our Fight Against Hidden Hunger

While preparing a meal for a child, the choice of ingredients is based on what can make it nutritious and presentable at the same time. This will have an impact on the child’s health in future. A healthy meal is an integral part of the growth years of children. When combined with physical activity, a healthy meal helps them develop their mind and body. In addition, a balanced diet also improves their immunity and reduces the ill effects of hidden hunger. Feed The Future Now is a campaign, launched by The Akshaya Patra Foundation and aims at fighting hidden hunger among children in India and promoting healthy meals. The campaign calls everyone to feed a child by donating or contributing towards the cause. As part of reducing hidden hunger, the organisation is observing September as Hunger Action month. Akshaya Patra always aims to inspire individuals and organisations to implement the serving of healthy meals to children. Unhealthy eating habits often cause obesity while poor d...